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Product Analytics
See exactly why users engage, hesitate, or drop off. Answer
key business questions with journey visualizations, funnels,
and heatmaps—backed by session replay context
Product Analytics
Map conversion funnels and instantly see where users abandon. Drill-down into session replays to understand exactly why they left and eliminate friction that cost you revenue.
See where users click, what they ignore, and how they interact with your interfaces using heatmaps. Turn visual data into actionable layout and content optimizations.
Visualize and analyze usage trends across your product with precision. Compare metrics over time, spot sudden changes in user behavior, and measure feature adoption.
Visualize how users navigate through your product. Reveal confusing loops or detours in user journeys and uncover new optimization opportunities.
Track page views, traffic sources, user demographics, and engagement metrics with Web Analytics. Know who's using your product and where they're coming from.
Gain insights into how users interact with your product. See where they engage, what confuses them, and what drives their decisions through session replay context.
Identify and fix friction points that impact conversion. Spot blockers in the user journey and fix them to create smoother, more engaging experiences.
Self-host on your own infrastructure to ensure total data control. Meet the strictest compliance standards while fully capturing user experiences.
Identify where users abandon sign-up, checkout, or onboarding. Analyze drop-off by segment, then replay sessions to uncover the reasons behind user exit and fix what’s broken.
See which parts of your product users interact with most. Use trends and heatmaps to optimize feature placement, layout, and drive higher adoption and retention.
Map the onboarding journey to pinpoint confusing steps. Replay sessions to see where users hesitate and iterate on your flow to improve time-to-value and activation.
Export behavioral and technical data to your warehouse, data lake, or internal tools. Enrich your data stack, join it with other sources, and run advanced analysis on your own infrastructure.
Run analytics on your infrastructure with OpenReplay. Keep sensitive user behavior data within your security perimeter, meeting even the strictest compliance requirements while getting all the insights you need.
See exactly how users interact with your product and turn insights into improvements.
OpenReplay combines quantitative metrics with session replay context. When you see an interesting trend, drop-off, or anomaly, you can immediately watch the actual sessions that contributed to that data point. Additionally, our analytics can be fully self-hosted, giving you complete control over your data without sharing it with third parties.
OpenReplay automatically captures user interactions, page views, clicks, and navigation patterns through a lightweight script. No need to manually tag elements or events. You can also define custom events to track specific user actions or business metrics important to your product.
Yes, this is a core feature of OpenReplay. Every data point in funnels, journeys, and other analytics views can be traced back to the individual sessions that contributed to it. This gives you both the quantitative metrics and the qualitative context in one platform.
Self-hosting gives you complete control over your analytics data. You can store unlimited historical data, avoid third-party cookies (and related consent banners), integrate with internal systems more securely, and meet strict compliance requirements for regulated industries.
OpenReplay offers comprehensive product analytics including conversion funnels, user journey analysis, heatmaps and engagement visualization, traffic metrics, and user segmentation. All of these are connected to session replays for deeper context.
Yes. When self-hosted, you have direct access to the underlying data, making it easy to export or integrate with data warehouses, BI tools, or custom dashboards. This gives you flexibility to build a unified analytics infrastructure.
No. Unlike many analytics platforms that only analyze a sample of your traffic, OpenReplay processes 100% of your user sessions, ensuring your insights are based on complete data without statistical approximations or missing edge cases.
Self-hosting means your analytics data stays within your security perimeter. You control exactly what data is collected, how long it's stored, and who has access to it. This makes compliance with GDPR, CCPA, HIPAA, and other regulations much simpler.